Last updated 17 October 2026 · version 2026-10-17
In short: you pay for a monthly (or yearly) plan that renews automatically until you cancel, and launching your assistant is part of it. Cancel any time: your plan runs to the end of what you've paid. Your business content stays yours. The assistant can make mistakes, so keep an eye on it.
1. Who we are
“bidi”, “we” and “us” mean the business that operates bidii.ai. “You” means the business or person who creates an account and buys a plan. If you accept these terms for a company, you confirm you can bind it.
2. The service
bidi builds and runs AI chat assistants for businesses. Our plans give you a self-serve assistant configured from your answers and the knowledge you approve; Enterprise is a custom build delivered by our team. Each plan's inclusions are described on the pricing page at the time you buy.
3. Your account
You sign in with a one-time code sent to your email. Keep that inbox secure: anyone who can read it can sign in as you. You are responsible for activity under your account and for keeping your contact details current.
4. Plans, payment and renewal
- Your plan is the only charge for launching and running your assistant: there is no launch or setup charge on top of it. A paid plan is charged at the start of each period (a month, or a year on the annual plan). Prices are in UAE dirhams and include VAT where VAT applies.
- Your plan renews automatically at the end of each period and the payment method on file is charged. You'll find every invoice in your account.
- If a renewal payment fails, we tell you and keep your assistant answering for a 7-day grace period. If the payment still hasn't gone through by then, the assistant pauses until it does.
- Each plan includes a monthly allowance of conversations, shared by all the assistants of your workspace. Extra blocks you buy apply to the month you buy them in and don't carry over. We charge for extra conversations automatically only if you switch on auto-recharge, and never above the monthly ceiling you set.
- Card payments are processed by our payment provider; we never see or store your card number.
5. Cancelling
You can cancel from your account at any time. Your assistant keeps answering until the end of the period you've already paid for, then pauses; you won't be charged again. Refunds are covered by our refund policy.
6. Your content
You keep ownership of everything you give us (business facts, documents, website content, brand assets) and of your customer conversations. You let us use that content only to provide and improve your assistant for you. You confirm you have the right to use what you upload or ask us to read, including any website you add as a knowledge source. We don't use your content to train AI models for anyone else.
7. Acceptable use
Don't use bidi to break the law, to impersonate another business or person, to collect information people haven't agreed to share, to send spam, or to publish harmful, deceptive or infringing content. Don't try to break, overload or reverse-engineer the service, or to get around its limits. We may pause an assistant that is being used this way.
8. AI answers
Your assistant answers from the knowledge you approve and is designed to say when it doesn't know. Like any AI system it can still be wrong. It is not a source of legal, medical or financial advice. You are responsible for the knowledge you give it and for reviewing how it represents your business. The dashboard shows its conversations, and you can correct its answers at any time.
9. Availability and changes
We work to keep the service available but can't promise it will be uninterrupted. We may improve or change features; if a change materially reduces what you've paid for, we'll tell you in advance and you may cancel. We'll give at least 30 days' notice of price changes, which apply from your next renewal.
10. Liability
To the extent the law allows, our total liability for any claim relating to the service is limited to the fees you paid us in the three months before the claim, and we are not liable for indirect or consequential losses such as lost profits. Nothing in these terms limits liability that cannot be limited by law.
11. Ending the agreement
You can stop at any time by cancelling. We may suspend or end your account if you seriously or repeatedly breach these terms, or if required by law. After an account ends we keep and delete data as described in our privacy policy.
12. Law
These terms are governed by the laws of the United Arab Emirates. If we can't resolve a dispute together, the courts of Dubai have jurisdiction.
13. Contact
Questions about these terms? Contact us.